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Unruly_HeroImage.jpg

Unruly Group (Nexxen)

Unruly Heroes

Art Direction | Photography | Illustration

Challenge

 

A versatile image bank was required by Unruly Group, an AdTech company, for use across multiple platforms, including their website, presentations, blogs, and advertising materials. The company’s unique culture and mission to “change advertising for the better” were to be captured. A cohesive series of images was needed to authentically reflect Unruly enthusiasm and team spirit, while ensuring cost efficiency.

Unruly Heroes - AR.jpg

Solution 

 

All aspects of the project, from planning to production, were managed to create an authentic representation of Unruly Group’s ethos. Employees were invited to participate as models, grounding the imagery in the company’s real culture. The final collection combined photography and illustration, showcasing genuine moments of collaboration and innovation. The illustrations added a playful, modern touch, aligning with the company’s vision. The resulting image bank offers a flexible resource, enhancing brand identity and effectively communicating Unruly’s mission across various platforms.

Unruly Heroes - Astronaut.jpg
Unruly Heroes - Flash.jpg
Unruly Heroes - Tech.jpg
Unruly_Heroes_INsitu_1.jpg
Unruly_Heroes_INsitu_2.jpg
Unruly_Heroes_INsitu_3.jpg
UnrulyHeroes - Event.jpg
UnrulyHeroes - Blog.jpg
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